Countrywide Assured Complaints

Countrywide Assured is among the worst-performing banks for complaints.

5/5 — Terrible

What customers experience

Countrywide Assured received 1,489 complaints in the 2025-07-01 to 2025-12-31 reporting period -- that is roughly 78.5 complaints per 1,000 accounts, which is above the sector average of 8.1. If you have had a bad experience with Countrywide Assured, you are not alone.

Total Complaints

1,489

In 2025-07-01 to 2025-12-31

Rate (per 1,000 accounts)

78.5

Sector Average

8.1

per 1,000 accounts

Complaints by Product

Product Complaints Share
Decumulation & pensions 861 57.8%
Insurance & pure protection 496 33.3%
Investments 132 8.9%

How does Countrywide Assured compare?

Countrywide Assured
78.54
49.51
108.48
44.6
32.71

Complaint rate per 1,000 accounts

Bottom Line

Countrywide Assured is among the most complained-about banks in the UK. If you have been frustrated with their service, the data confirms your experience is widely shared. We would encourage you to make a formal complaint and escalate to the ombudsman if needed. If you are considering switching to Countrywide Assured, this record is worth factoring into your decision.

About This Data

Data sourced from official UK regulators for the period 2025-07-01 to 2025-12-31. Complaint rates are calculated per 1,000 accounts. Ombudsman uphold rate from the Financial Ombudsman Service. Full methodology